How well do we know each other now? The handyman is Polish, we eat Italian ciabattas and listen to Swedish bands. But not nearly every Dutch person is participating in an exchange program or dancing away at a techno festival in Krakow. In October 2008 Coolpolitics hosted the first-ever European film festival: Coolpolitics Cinema.
Four days of interesting cinema with 27 movies from across the European Union. Art, music, performances and culinary surprises turned the festival in a multi-euro-cultural feast and with not-to-miss masterclasses from famous directors and two spectacular debates. I developed the branding, festival design, leaders and website for Coolpolitics.
Photography by Marcel Christ
Animation by Addikt
Still amazed by the fact that I’m getting paid for expressing myself and keeping up with today’s culture, I’m an Art Director with a continuous drive to develop ideas worth thinking about, engaging with, sharing, joking about, playing with and arguing over.
While my background is in design, I have worked as an Art Director in (digital) advertising for over 14 years. I have developed everything from visual identities, apps, advertising campaigns, photoshoots, brand films, websites, in-store experiences to a bronze speaking sculpture.
I am experienced in building and leading teams of creatives and having worked on both agency and client side, I understand the complexity of what is asked and that which is actually needed.
In my last job as Creative Director of the renowned Dutch Design agency Fabrique, I focused on bringing strategic ideas to life in experiences that interest, engage and challenge reality. My work has been internationally recognised by organisations such as New York Festivals, Cannes Lions, the European Design Awards and the Webby Awards.
I am currently available as a freelance Creative / Art Director.